UnPeeled

Ideas, research, and analysis on brand narrative, communications strategy, AI-era marketing, and the stories that shape how organizations and industries are understood.

UnPeeled is #19 on Feedspots List of 100 Best Blogs on Branding

What is a Lack of Trust Blind Spot?

Likky Lavji explores how lack of trust gets in the way of our success. Find out what lack of trust behaviour looks like.

Likky Lavji

May 15, 20203 min read

Focus to Succeed

Women struggle because they are either not clear on their business or they are not passionate enough about their business. Another reason th

APeeling Guest Contributor

May 15, 20204 min read

Wasted Recycling Process

The way we live today has resulted in an environmental disaster with increased amounts of garbage making its way into our eco-systems. With

Shannon Peel

Mar 24, 20206 min read

When Opportunity Happens

If you want to be valuable to the company you work for, be valuable to yourself. Put on the correct uniform, be it a suit or work boots and

Anthony Gruppo

Mar 17, 20204 min read

Resolutions Success or Fail?

New Year’s Resolutions are mostly an inefficient stereotype of wishful change. The main reason is that one is conditioning the change upon

APeeling Guest Contributor

Mar 10, 20203 min read

ReInforce Company Culture

almost 64% of survey respondents agreed that internal events help retain employees. 92% of respondents admitted that meetings are, in fact,

Shannon Peel

Mar 3, 20204 min read

My BS Got in the Way

A few years ago I was given this little red book “The Go-Givers” by Bob Burg it was given to me by the VP of my company. That weekend I read

Shannon Peel

Feb 25, 20203 min read

Ditch the Act Excerpt & Review

When brands and products try to hide their shortcomings—a flaw in their product, lack of ethical standards, tumultuous financial stability,

Shannon Peel

Jan 19, 20207 min read

In Sales You Need A Personal Brand

By Hannah Cohen. Appeared in APeeling November 2019 Until recently, I never realized how much my life revolved around sales, branding,...

Shannon Peel

Jan 19, 20203 min read

Can Canada Appeal to Global Investors?

We are currently in the fourth Industrial Revolution and Canada has the wonderful opportunity of second mover advantage in both the Internet

Shannon Peel

Jan 19, 20203 min read

Story of Anthony Gruppo UnPeeled

Who is Anthony Gruppo? He is the CEO of Marsh Commercial UK, an author, speaker, husband, father, and grandfather. In this article we Peeled

Shannon Peel

Jan 19, 202017 min read

How To Show Authenticity & Sell To Anyone!

I’ve always been told, “you make selling seem so easy! How do you do it?” The truth is,

Shannon Peel

Dec 7, 20193 min read

Leading By Example

The book Six Degrees of Impact by Anthony C. Gruppo Sr and Monique ter Haar is filled with real advice to help leaders...

Shannon Peel

Dec 7, 20194 min read

Tell Your Story By Defining Your Personal Brand

Whether you are trying to secure a new position, build a book of business, or become known as an ‘expert,’ a personal brand is a requirement

Shannon Peel

Dec 7, 20197 min read

Choosing an Insurance Career

how I ended up working in Insurance, and the answer is because I fell into it, which is how most people start as a Commercial Insurance

Shannon Peel

Dec 5, 20194 min read

Professionalism and Emotions Don't Mix?

Can we be emotional and professional at the same time? Emotions good and bad can result in less professionalism and respect in the workplace

Shannon Peel

Nov 27, 201916 min read

How I Became A Professional JailBreaker

In the words of a previous client: “Monika broke me out of jail." Yes, it’s true. I help people get out of jail.

Shannon Peel

Nov 26, 20194 min read